Business Standard, India’s premium business daily with an average page-count of 20 every day (Monday through Saturday), readers get in depth coverage of the corporate sector, banking and finance, markets and business, apart from the most influential group of editorial writers and columnists. Special focus sections in the newspaper include bi-weekly sections on Personal Business (on money, saving, spending and investing), and the trio-weekly Creative Business (which deals with businesses like media, entertainment, and non-traditional services).
Widely seen as a CEO’s newspaper, Business Standard is widely read by corporate executives and professionals from a wide spectrum of industries and business functions. The brand has a huge and loyal patronage amongst readers for its sharp, unbiased and credible reportage and serious, incisive and insightful analyses.
Book advertisement in Business Standard Online. We are Business Standard Authorized Advertising Agency. Our Media expert team helps you to advertise Classified, Display, Appointment, Tender Notice, Public Notice, Obituary, Classified Display and all other categories advertisement. You can give your ad in Business Standard through us as we offer special discount on Business Line Ad Tariff.
The answer is explained through the following steps:
Advertisement in Business Standard are distinguished into three different categories:
The Ad Rates in Business Standard are different for every categories and it varies from location to location, which means the cost are low in the small cities as compared to that of the metropolitan ones. Business Standard has editions in Ahmedabad, Bangalore, Bhubaneshwar, Chandigarh, Chennai, Delhi, Hyderabad, Kochi, Kolkata, Lucknow, Mumbai, Pune, etc. But the Advertisement tariff is generally calculated on the basis of ad type.
Classified Advertisement Rates are calculated for the number of lines / Words used. Classified Ads appear in a particular format under Classified Section of the newspaper. They are published in line format with some enhancement options available by paying some extra charge. There is restriction to used number of words or lines in classified advertisements. This is the cost effective form of advertising in the newspaper. In this section mostly Matrimonial, Property, Rental, Recruitment, Name Change, Personal Notice and Service category advertisements are released by the advertisers.
Classified Display Rates are charged per square centimeter of the area used for the advertisement. There is limitation to choose size in Classified Display Ads, you can customize your ad design by using Logo, Image, Different Fonts and Colour to enhance your ad. Classified Display Ads appears on specific page or supplement of the newspaper. Popular Categories of Advertisement published in Classified Display are Matrimonial, Recruitment, Property, Rental and Business Ads.
Display Advertisement Rates are also calculated baised on square centimeter of the ad area used. The tariff for Display Ads is notably higher than the others as multiple columns are required to print this advertisement. For Display Advertisements there is no Limitation for size. You can choose Full Page, Half Page, Quarter Page or any other size of Ad. And here you have freedom to choose Page and Position also. You can publish your ad on Front Page, Back Page, Page 3, Jacket Ad, Skybus Ad or a pointer Ad in the Newspaper. Mostly Display Ads are booked for Brand, Commercial, Property, Real Estate, Recruitment, Obituary, Education, Banking & other service Advertisements.
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